Unlocking the Secrets to Hair Business : Shekinah's Guide to Achieving Success with Integrity

Written by: Mikey Moran



Time to read 11 min


Hey, you all, welcome to another empowering episode of Hair Biz Radio

I'm your host, Shekinah, and today, I'm thrilled to take you on a journey through the vibrant world of the hair business.

 Here, authenticity and dedication aren't just words; they're the pillars of our industry. 

It's not just about the styles we create; it's about the stories we tell and the connections we make along the way.

In this special episode, I'm recording from the bustling Private Label Studios, surrounded by the creativity and passion that fuels our industry. 

And let me tell you, it's a place where magic happens. 

From the walls lined with inspiration to the buzz of stylists and clients, every corner of this studio pulses with the heart of the hair business.

But that's not all. Today, I'm sharing a little secret – using Private Label hair to create some of the most stunning wigs you've ever seen. 

Trust me, it's not just hair; it's a canvas where our creativity and skill come into play. 

And in this episode, I'll dive deep into how this exceptional quality hair has been a game-changer in my journey.

So, this episode is for you whether you're a seasoned stylist, a fresh face in the industry, or just a hair enthusiast. 

We will talk about the grind, the glory, and everything. Stay tuned because we're about to unfold the many layers of success and integrity in the hair biz, one strand at a time.

Early Beginnings: The Roots of My Passion for Hair Styling


Reflecting on my journey, I realize my love for hair styling didn't just appear out of thin air – it's a flame kindled in the warmth of my family and upbringing. 

As a little girl, I remember being fascinated by the transformative power of a good hairstyle.


It wasn't just about braiding hair or choosing the right wig; it was about making people feel beautiful, inside and out. That's where my passion truly began.

My family played a pivotal role in shaping this journey. 

They were the first to notice and nurture my interest in hair. From my grandmother owning a daycare center, where I first started braiding hair, to my whole family supporting my dream, they were my foundation. 

They taught me I could turn this passion into a thriving career with hard work and dedication.

Starting small was my mantra. I didn't leap into fame overnight; it was a slow and steady climb. 

Building a client base through word-of-mouth, I learned the importance of each interaction, each braid, and each style. 

It taught me that every client is a story, a unique opportunity to style their hair and connect with them on a deeper level. 

This grassroots approach was not just about building a clientele but about building trust, relationships, and a reputation for quality and care.

The beauty of starting small is that every step, every challenge, every triumph is a part of your growth. 

It's a journey of becoming a better stylist, listener, entrepreneur, and, ultimately, a better person. It's about laying a solid foundation, brick by brick, client by client, until you realize how far you've come one day.

So, to all those starting their journey in the hair business, remember, it's okay to start small. 

Embrace every part of the journey, cherish every client, and let your passion guide you to success.

Building a Brand While on TV: Juggling the Spotlight and the Salon Chair


Stepping into the limelight of TV was like walking into a new world, yet I never left the comfort of my salon chair. 

This part of my journey was about balancing the glitz and glamour of television with the grassroots reality of hair styling

Being on TV didn't mean I put down my styling tools; it meant showcasing my craft to a broader audience while staying true to my roots.

The TV screens gave me a platform, but my heart remained in the salon. 

As I navigated the world of television, I realized the power of this medium. It wasn't just about being recognized on the screen; it was about using this visibility to elevate my brand and reach out to an audience who shared my passion for hair. 

This was a time for strategic growth, a chance to turn viewers into clients and fans into supporters.

Amidst the buzz of TV appearances, I launched my 'I Work Hard' shirts and edge control products. 

These weren't just merchandise but statements of my dedication and commitment to the craft. 

The 'I Work Hard' shirts resonated with fellow stylists and clients who understood the grind behind the glamour. 

My edge control products, born from my expertise and experience in the industry, became a symbol of quality and trust.

Utilizing TV exposure to promote my brand was a game-changer. 

It wasn't about selling products; it was about connecting with a community that values quality and authenticity in hair care. 

Every TV appearance became an opportunity to showcase my personality and the integrity and excellence of my products.

This phase of my journey taught me the power of media and the importance of using every platform to further my passion. 

TV wasn't just a stage but a catalyst that propelled my brand to new heights while keeping me grounded in my love for hair styling.

Remember that your work speaks volumes to those dreaming of making it big while staying true to their craft. 

Use every opportunity, every platform, to showcase your passion. Stay authentic, keep grinding, and let the world see the beauty of your hustle.

skilled hairstylist in a modern salon, balancing roles

Staying True to the Craft: My Commitment to Hair Styling Amidst Fame


As my name began to echo in the halls of fame, one thing remained unchanged – my dedication to hair styling. 

With the growing spotlight, the temptation to leave the salon for the allure of full-time TV was real. 

But for me, hair styling wasn't just a job; it was a part of my identity, a craft I couldn't imagine leaving behind. 

Despite the growing fame, my decision to continue doing hair was a testament to my love and commitment to the industry.

In the whirlwind of my TV career, I birthed 'Weave Trip,' a concept close to my heart.

 This wasn't just another show but a canvas where I painted my creativity, journey, and love for hair. 'Weave Trip' was a declaration of my capabilities as a creative force in the industry, transcending the boundaries of traditional hair styling and venturing into uncharted territories of entertainment and entrepreneurship. 

It was a reflection of my journey, my struggles, and my victories in the hair business.

Navigating the challenges of the television industry, I remained anchored in my roots as a hairstylist. 

TV offered a platform, but the salon was my home. It was amid hair strands, scissors, and styling products that I felt alive, mostly myself. 

The industry's challenges, uncertainty, and pressure were all part of the journey. 

But they never swayed me from my true calling – transforming lives, one hairstyle at a time.

Staying grounded in hair styling while navigating the complexities of fame was not just about balancing two worlds but merging them. 

It was about showing the world that you can climb the ladder of success without losing sight of where you started. 

You can be a star on the screen and a hero in the salon.

To all the stylists out there grappling with the balance between growth and authenticity, remember this – your craft is your anchor. 

It's the pulse of your passion, the rhythm of your journey. No matter how high you soar, never lose touch with what got you there. Stay true to your craft, and it will always lead you home.

The Importance of Integrity and Client Care: The Heart of Hair Styling

In this journey of hair and hustle, one principle has always guided me: treating every client with the utmost respect and understanding their unique needs. 

The relationship between a stylist and a client is sacred; it's built on trust, empathy, and a deep understanding of what they seek from their time in your chair. 

Every client brings a different story and vision, and it's our job, our privilege, to bring that vision to life with our skills.

In my years of styling, I've learned that the essence of quality service goes beyond the scissors and combs. 

It's about the experience – from the moment a client walks in, the moment they step out, feeling beautiful and confident. 

An integral part of this experience is washing and conditioning their hair. 

It's not just a routine; it's an indulgence, a way of showing clients that we care for their hair's health as much as we do for its style. 

This practice isn't just about cleanliness; it's a ritual that sets the tone for the entire styling session.

I've always advocated against the growing practice of expecting clients to come pre-prepared for styling. 

This feels impersonal, almost a disservice to the art of hairdressing. 

Our role as stylists isn't just to style hair; it's to provide a full-service experience that caters to our clients' comfort and convenience. 

Expecting clients to come with pre-washed hair is like asking them to do our job partially.

It detracts from the holistic experience of being pampered and cared for in a salon.

Integrity in our profession isn't just about how well we cut or style but how well we treat those who entrust us with their hair.

 It's about creating an environment where clients feel valued, heard, and beautifully transformed. 

Every wash, every cut, every curl should be a testament to our commitment to their satisfaction.

So, my fellow stylists, let's remember the core of what we do. It's more than a business; it's a service rooted in care, respect, and integrity. 

Let's not just create styles; let's create experiences that clients will cherish. After all, the client's care and happiness truly matter at the heart of hair styling.

the special bond between a stylist and a client during a hair wash and conditioning

Developing a Product Line: Crafting with Care and Quality


Embarking on creating my product line was a dream turned reality. 

It was an extension of my passion for hair styling, a way to reach out and touch more lives, even beyond the salon chair. 

Developing a shampoo and conditioner line wasn't just about adding products to a shelf; it was about bringing something to the market that I truly believed in – products that reflect my commitment to hair health and beauty.

Choosing ingredients for my shampoo and conditioner was guided by a simple philosophy: nurturing hair health from the roots. 

I delved deep into understanding the science of hair, from its structure to its needs. 

I learned that maintaining a balanced pH is crucial for healthy hair and scalp, so I focused on formulating products within the ideal pH range of 4.5 to 5.5. 

This range ensures that the hair's natural oils are preserved, moisturized, strong, and vibrant.

However, my journey in product development continued. 

Inspired by these ingredients ' natural benefits, I introduced the rice and honey product line. 

Honey, known for its humectant properties, helps retain moisture, making it a perfect ingredient for hair that needs hydration and shine. 

Rice, on the other hand, has been a well-kept secret in beauty routines for centuries, known for its ability to strengthen hair and promote growth.

The rice and honey line is more than just a set of products; it's a tribute to nature's power in nurturing hair. 

These products are crafted to revitalize hair, nourishing it while enhancing its natural beauty. 

They represent my belief that the best products harness the goodness of natural ingredients to cater to various hair needs.

Creating this product line has been one of the most fulfilling chapters of my career.


It's a testament to my belief that when you put care, quality, and a bit of your soul into something, it resonates with others. 

To anyone who dreams of developing their own line, remember, it's not just about the product but the message and intention behind it. 

Let your products reflect your passion for hair and a gift of care to those who use them.

Business Lessons and Industry Insights: Sharing My Journey to Empower Others


Throughout my journey in the dynamic world of hair business, I've gathered a wealth of experiences and lessons that have shaped me both as a stylist and an entrepreneur

One of the most crucial lessons I've learned is the significance of building and maintaining solid relationships with clients. 

It's not just about providing a service; it's about creating an experience they'll remember and return for. 

Being attentive, understanding their needs, and consistently delivering quality – are the cornerstones of successful client relations.

Another vital aspect of my journey has been the importance of giving back to the community and supporting fellow entrepreneurs. 

This industry is not just about individual success; it's about lifting each other, sharing knowledge, and opening doors for others to thrive. 

Whether it's through mentoring upcoming stylists, collaborating with other businesses, or simply offering words of encouragement, every action taken to support others contributes to the growth and vibrancy of our industry.

I've always believed perseverance and commitment are vital to thriving in the hair industry. 

The path to success is paved with challenges, but the passion for our craft keeps us going. 

For those in the industry, especially those just starting, remember that every challenge is an opportunity to learn and grow. 

Stay committed to your craft, keep honing your skills, and always remember why you started. 

This industry is as rewarding as it is demanding, and your dedication will drive your success.

In sharing these insights, I aim to inspire and empower others in the hair industry.


We're all part of a beautiful, ever-evolving world where creativity meets business. By sharing our experiences, we enrich our journeys and pave the way for others to succeed. 

So, to all my fellow hair entrepreneurs, keep pushing boundaries, stay true to your vision, and always remember that the beauty of this industry lies in our collective growth and success.

the dynamic and inspirational essence of your journey in the hair business

Join Me on This Beautiful Journey


As we wrap up this episode of Hair Biz Radio, I want to extend a heartfelt invitation to each of you. 

Dive into the world of hair care with the products I've poured my heart into. 

From the nourishing touch of my rice and honey line to the stronghold of my edge control, each product is a piece of my journey, waiting to become a part of yours. 

Your support is not just for a product; it's a celebration of a shared passion for hair.

But this journey isn't just about me; it's about all of us in this vibrant community. 

I'm calling on you, my fellow hair industry professionals, to share your stories, challenges, and triumphs.


Let's make this platform a tapestry of experiences that inspire and educate. Your feedback and your stories matter. 

They're the threads that weave our community tighter and firmer.

And the journey doesn't stop here. Stay tuned for future episodes of Hair Biz Radio, where I'll bring in more amazing guests, each with unique insights and stories to share. 

We're talking about industry leaders, trendsetters, and pioneers shaping the hair business world. 

So, keep your ears perked and your hearts open for the wealth of wisdom coming your way.

Thank you for tuning in and for being a part of this journey. 

Let's continue to elevate our craft, empower each other, and transform the world of hair, one style at a time.

See you in the next episode!

Leave a comment