Brands & services

One Atlanta company,four ways to build your hair brand.

Private Label Extensions is an Atlanta hair company that supplies and builds hair brands. Four connected businesses cover it: retail hair extensions and wigs, wholesale supply, dropshipping and fulfillment, and branding and packaging design. Founded in 2014, we have served more than 100,000 customers and 10,000 stylists.

  • Retail, wholesale, dropship and branding under one roof
  • Ships Monday to Friday from our own Atlanta warehouse
  • Free US shipping over $99 and 30-day returns
  • Two retail stores: Atlanta and Tucker, Georgia

Founded in Atlanta in 2014. Rated 4.8 stars from 3,063 Google reviews.

Woman with styled hair wearing a white top with 'Private Label' text against a pink textured background
  • 100,000+Customers served
  • 4.8 ★From 3,063 Google reviews
  • Since 2014Shipping from Atlanta
  • 10,000+Stylists nationwide

The brands

Four businesses, one warehouse

Each one solves a different part of running a hair brand. Use the one you need now and add the others as you grow — they all run out of the same Atlanta operation.

  • Retail

    Private Label Extensions

    PrivateLabelExtensions.com

    Our main store. 100% human hair bundles, wigs, closures, frontals, clip-ins, ponytails and bulk braiding hair, shipped from Atlanta — plus two retail locations you can walk into.

    • Free US shipping over $99
    • Ships Mon–Fri from Atlanta
    • 30-day returns
    • Stores in Atlanta and Tucker, GA
  • Wholesale

    Private Label Wholesale

    PrivateLabelWholesale.com

    Buy hair at wholesale, direct from the manufacturer, and ship it yourself. Built for stores, salons and brands with enough volume that the lowest per-unit price is worth holding stock.

    • Direct from the manufacturer
    • Bulk pricing across the catalog
    • You hold and ship the stock
    • Same Atlanta warehouse
  • Dropshipping

    Dropship Beauty

    DropshipBeauty.com

    Sell hair with no inventory. We store, pack and ship every order from Atlanta under your brand. Install the Shopify app on a store you already have, or buy a ready-made dropship website.

    • No inventory and no minimums
    • You set your own retail price
    • Shopify app for existing stores
    • Done-for-you dropship websites
  • Branding

    Private Label Branding

    PrivateLabelBranding.com

    Logo design, packaging, bundle wraps, boxes and print templates for hair brands. Add your branding to the products we ship so every order looks like it came from you.

    • Logo and brand identity design
    • Packaging and bundle wrap templates
    • Design templates for popular hair products
    • Works with dropship and wholesale orders

Every brand above ships from the same Atlanta warehouse and carries the same 100% human hair. You are never handed off to a third party.

Compare

Dropship or buy wholesale?

This is the decision most new hair brands get stuck on. Both give you the same hair and put your branding on the box — the difference is who holds the stock.

Comparing dropshipping through Dropship Beauty with buying wholesale from Private Label Wholesale.
What to compare Dropship Beauty Private Label Wholesale
Inventory you buy up front None You buy stock in advance
Minimum order None Volume pricing rewards larger orders
Who packs and ships We do, from Atlanta You do, from your own space
Whose branding is on the box Yours Yours
Who sets the retail price You do You do
Cost per unit Higher than wholesale Lowest we offer
When you pay for the hair After your customer has paid you Before you sell it
Best for Starting out, testing textures, no storage Proven sellers, salons and stores with volume
How you start Shopify app or a ready-made website Open a wholesale account

You can run both. Many brands dropship the long tail of lengths and textures and buy their best sellers at wholesale.

What they share

The same company behind every one

Whichever brand you start with, these are the facts that do not change.

  • Origin

    Atlanta since 2014

    One company, founded in Atlanta in 2014. Every brand here runs on the same warehouse, the same catalog and the same team.

  • Scale

    100,000+ customers served

    More than 100,000 customers and 10,000 licensed stylists have bought from us. We are rated 4.8 stars from 3,063 Google reviews.

  • Shipping

    Ships Monday to Friday from Atlanta

    Orders placed before 12pm ET typically ship the same business day, and US orders over $99 ship free.

  • Returns

    30-day returns

    Every order is covered by a 30-day return policy, whether it ships to you or straight through to your customer.

  • In person

    Two retail stores in Georgia

    Visit us in Atlanta or Tucker to touch the hair, match a client's texture and pick up the same day.

  • Branding

    Your name on the box

    Wholesale or dropship, your branding goes on the product. Our company details stay off the package your customer opens.

Getting started

How to start your own hair brand

Four decisions. None of them require a warehouse.

  1. Pick how you want to supply it

    Dropship if you do not want to buy inventory. Buy wholesale if you would rather hold stock and ship it yourself. Plenty of brands do both.

  2. Build the brand

    Get a logo, packaging and bundle wraps from Private Label Branding so your product looks like a brand rather than a resale.

  3. Get a store online

    Install the Dropship Beauty app on a Shopify store you already have, or buy a ready-made hair website that arrives already stocked.

  4. Sell at your price

    You set retail. We handle the hair, the packing and the shipping out of Atlanta. The margin is yours.

Licensed cosmetologists can also apply for stylist pricing on top of any of this through our Hairstylist Program.

Explore the brands

Questions

Private label hair, answered

What is private label hair?

Private label hair is hair extensions or wigs made by a supplier and sold under your brand name instead of theirs. You choose the textures and lengths, add your own logo and packaging, and set your own retail price. Private Label Extensions has supplied hair on that model from Atlanta since 2014.

Not sure which product lines to carry? The types of hair extensions guide compares all seven, with prices.

What brands and services does Private Label Extensions run?

Four. Private Label Extensions is the retail hair store. Private Label Wholesale supplies hair at wholesale, direct from the manufacturer. Dropship Beauty handles dropshipping and fulfillment, including a Shopify app and ready-made dropship websites. Private Label Branding does logo design, packaging and print templates.

Do I need a license to sell hair extensions or wigs?

You do not need a cosmetology license to resell hair extensions or wigs through us. Business registration and sales tax rules vary by state and city, so check your local requirements. A cosmetology license is only needed if you want stylist pricing through our Hairstylist Program.

Should I dropship or buy wholesale?

Dropship if you do not want to buy inventory or store it — we pack and ship each order as it comes in, with no minimums. Buy wholesale if you sell enough volume that the lower per-unit price is worth holding stock and shipping it yourself. Many brands start on dropshipping and add wholesale once they know what sells.

Can I put my own branding on the hair?

Yes. Private Label Branding designs logos, bundle wraps, boxes and packaging, and we apply your branding to the orders we ship. Our company details do not go on the package your customer opens.

Where do orders ship from, and how fast?

Everything ships from our Atlanta, Georgia warehouse, Monday through Friday. Orders placed before 12pm ET typically ship the same business day. US orders over $99 ship free, and every order carries a 30-day return policy.

Do you have stores I can visit?

Yes, two — Atlanta, Georgia and Tucker, Georgia. Both carry the same hair we ship, so you can match a client's texture in person before you order.

How much does it cost to start a hair brand with you?

There is no inventory to buy to start dropshipping and no minimum order, so your costs are whatever you choose to spend on your store, your branding and your marketing. You pay for hair only after your customer has paid you.

For what customers actually pay by category, see how much hair extensions cost.

Everything a hair brand needs, in one place.

Retail, wholesale, dropshipping and branding — one Atlanta company since 2014.

Start with Dropship Beauty

Prefer to buy in bulk? Visit PrivateLabelWholesale.com, or call (404) 458-1330 Monday to Friday.